A LinkedIn profile, a C.V. or both?

Many career experts advocate the importance of having a profile on LinkedIn as well as a well-crafted C.V. but what should you do to maximise the effectiveness of your online profile? In a recent article on The Guardian’s careers blog, career coach Denise Taylor goes through what people do wrong and how they could do better. A turn-off for potential recruiters is often an incomplete profile. As Denise writes, “ Registering for LinkedIn and not doing much with it is like joining a gym and expecting to get fit - you have to do the work.” More positive things to try include writing in the first person, getting at least 5-8 recommendations and use key words in your main profile. The article also warns against how you write about your current position particularly thinking about company confidentiality. For more tips on getting the most out of LinkedIn, read the whole article http://careers.guardian.co.uk/linkedin-better-than-cv